Communication is a major channel or data outlet in which we as individuals use to gather and disseminate information. Communication as I defined a few blogs ago is the environment in which we transmit and receive messages to provide feedback. Without communication our daily lives would be chaotic and our world would be an even bigger chaos. Communication is to modern man as essential as it was since before bibilical times.
When we bury our dead, we mark the graves with tombstones or statues to signify that one has passed on and that their final resting place is in that location. In 80,000 BCE, Neanderthal humans buried their dead in graves and then marked them with a symbolic dye that was reddish-yellow in color. This was uncovered at a site, located in the southwestern part of France. Interesting how human traits seem to change but yet the meaning remains the same. The oldest known symbols created with the purpose of communication through time are the cave paintings, a form of rock art, dating to the Upper Paleolithic.
What does this history lesson in ancient communication have to do with today’s technology or world events? Well, if you ask the Egyptians currently in the midst of a social revolution then it means freedom. If you ask ancient archaeologist then it means a tremendous amount of research data that supports findings and predictions. Which leads us back to the beginning of our conversation that communication keeps our world in order. Although chaotic at times we have throughout time have developed the skills to put information in order to accomplish our goals. Wheras the Egyptian people are looking for some type of help from their current government the ancient ruins reach out to us and dare us to seek for answers form world’s past. Both are communicating .
How can we tie this to technology and our own environment dealing with technological tools. Richard Mayer, a Professor of Psychology at the University of California, wrote on a principle known as the “multimedia principle” which states that “people learn more deeply from words and pictures than from words alone” and that the brain does not interpret a multimedia presentation of words, pictures, and auditory information in a mutually exclusive fashion; rather, these elements are selected and organized dynamically to produce logical mental constructs. In laymen’s terms we conceptulize our information better when we can put pictures and words together to make meaning. Ala the revolt that is transpiring in Egypt which gives us a good picture of the chaos and where news captions as well as internet media paint us a good picture that most readers will understand. Why is it that we as humans can relate to this kind of communication but yet have trouble understanding what our co-workers are asking of us? Does it have to do with the way we filter out data?